by Cesc Riera | Apr 22, 2016 | Uncategorized |
Maximizing event impact. As an event planner, you are obviously fully invested in the success of your event. You have laid out a detailed plan for your event marketing activities and their integration, but what choices can you make that will expand the impact of your...
by Cesc Riera | Apr 18, 2016 | Uncategorized |
Measuring Event Success Using Big Data. Over the last decade there has been a massive influx of new technologies and tools to enhance the experience of attendees in the event industry. Mobile apps, ticketing platforms, social marketing and audience analytics have...
by Cesc Riera | Apr 11, 2016 | Uncategorized |
LinkedIn to promote your events. Since its launch way back in 2003, LinkedIn has been on a meteoric growth run approaching half a billion users worldwide – 414 Million as of February with 2 more joining every second. In the process, they’ve leapfrogged countless...
by Cesc Riera | Apr 2, 2016 | Uncategorized |
As much as we’d like to believe people come to our events for our sheer entertainment value, it’s much more likely they’ve carved time away from their busy schedules in order to make new contacts. In fact, other than learning something new, networking is the strongest...
by Cesc Riera | Mar 24, 2016 | Uncategorized |
If you’re in the event planning world then you already know that the revenue from an event sponsorship can make or break your event. A solid grouping of event sponsors can be the difference between delivering an elite event or having to scale back, cut corners and...
by Cesc Riera | Mar 20, 2016 | Uncategorized, Uncategorized, Uncategorized, Uncategorized, Uncategorized, Uncategorized |
How To Get Influencers To Attend Your Company Event It’s not difficult to identify the quality of an upcoming event. Whether it’s the Mobile World Congress, which was attended by 101k people this year, or a high-level industry round-table, most people gauge the...