{"id":9997,"date":"2023-07-24T09:47:59","date_gmt":"2023-07-24T07:47:59","guid":{"rendered":"https:\/\/blog.meetmaps.com\/?p=9997"},"modified":"2024-05-29T09:06:42","modified_gmt":"2024-05-29T07:06:42","slug":"organize-sustainable-events-with-meetmaps-ems","status":"publish","type":"post","link":"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/","title":{"rendered":"Organize sustainable events with Meetmaps EMS"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">\u00cdndice de contenidos<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#the_importance_of_sustainability_events\" >The importance of sustainability events<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#meetmaps_technology_a_complete_solution_for_events\" >Meetmaps technology: a complete solution for events<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#efficient_event_planning_and_management\" >Efficient event planning and management<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#effective_communication_and_waste_reduction\" >Effective communication and waste reduction<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#improving_the_participant_experience\" >Improving the participant experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#measuring_environmental_impact_and_continuous_improvement\" >Measuring environmental impact and continuous improvement<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#meetmaps_ems_sustainable_solutions\" >Meetmaps EMS Sustainable Solutions\u00a0<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#reducing_paper_waste_and_using_recycled_materials\" >Reducing paper waste and using recycled materials.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#saving_natural_resources\" >Saving natural resources.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#less_air_pollution_and_accessibility_for_all\" >Less air pollution and accessibility for all.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#reduction_of_negative_environmental_impact\" >Reduction of negative environmental impact.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#energy_savings\" >Energy savings.<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#success_stories\" >Success stories<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/#the_benefits_of_using_meetmaps_for_sustainable_events\" >The benefits of using Meetmaps for sustainable events\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n\n<h2><span class=\"ez-toc-section\" id=\"the_importance_of_sustainability_events\"><\/span><strong>The importance of sustainability events<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In the current context, <strong>sustainability<\/strong> plays a fundamental role in the development of any business activity. In the <strong>events<\/strong> sector, work is already underway to make events more committed to sustainability at all levels. There are three levels of sustainability: <strong>economic<\/strong>, <strong>social<\/strong> and <strong>environmental<\/strong>. In addition, technology provides us with solutions that help to reduce the negative impact that events can cause. In this article, we explain how the use of Meetmaps software contributes to organising more sustainable and socially responsible events.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"meetmaps_technology_a_complete_solution_for_events\"><\/span><strong>Meetmaps technology: a complete solution for events<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Meetmaps is a<span style=\"text-decoration: underline;\"><strong><a href=\"https:\/\/welcome.meetmaps.com\/en\/\" target=\"_blank\" rel=\"noopener\"> comprehensive platform<\/a><\/strong><\/span> designed to facilitate the efficient and sustainable organisation of events. The platform offers a wide range of tools and features that enable organisers to optimise all aspects of their events. These aspects range from planning and guest management to <span style=\"text-decoration: underline;\"><strong><a href=\"https:\/\/welcome.meetmaps.com\/en\/software-to-measure-the-success-of-your-event\/\" target=\"_blank\" rel=\"noopener\">measuring<\/a><\/strong><\/span> environmental impact. Let&#8217;s see how Meetmaps can help you achieve your sustainability goals.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"efficient_event_planning_and_management\"><\/span><b>Efficient event planning and management<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A key benefit of using Meetmaps technology is its ability to <strong>simplify<\/strong> and <strong>streamline<\/strong> the event <strong>planning<\/strong> and <strong>management<\/strong> process. The platform offers an intuitive and easy-to-use interface that allows you to organise all the details of your event in one place.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can create a detailed schedule, assign tasks to your team members and receive real-time updates on the progress of each activity. This not only saves time, but also reduces the use of paper and other material resources associated with traditional event planning.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"effective_communication_and_waste_reduction\"><\/span><b>Effective communication and waste reduction<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\"><strong>Effective communication<\/strong> is fundamental to the success of any event and Meetmaps offers powerful tools to facilitate this. The platform allows for automated invitations and reminders to be sent to participants, reducing the need for printed invitations to be mailed out.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition, participants can access all relevant event information, such as schedules, location and materials, through the Meetmaps mobile app. This eliminates the need to print large quantities of flyers and programmes, saving resources and reducing waste generated during the event.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"improving_the_participant_experience\"><\/span><b>Improving the participant experience<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The attendee <strong>experience<\/strong> is one of the most important aspects to consider when organising an event. With Meetmaps technology you can provide your attendees with an <strong>immersive and personalised<\/strong> experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The platform allows the creation of individual profiles for each participant. Through their profile they can access personalised information about sessions, speakers and event activities. In addition, Meetmaps offers interactive features such as real-time polls and virtual <strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/welcome.meetmaps.com\/en\/1to1meetings\/\" target=\"_blank\" rel=\"noopener\">networking<\/a><\/span><\/strong> spaces. These features encourage active participation and the exchange of ideas among participants.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This not only enhances the attendee experience, but also reduces the use of printed materials and promotes more sustainable events.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8981 \" src=\"https:\/\/blog.meetmaps.com\/wp-content\/uploads\/2021\/12\/247594244_4775131839203903_4618849984484837916_n-1024x683-1.jpg\" alt=\"\" width=\"529\" height=\"353\" \/><\/p>\n<h3><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"measuring_environmental_impact_and_continuous_improvement\"><\/span><strong>Measuring environmental impact and continuous improvement<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Meetmaps Event Management Software goes beyond event planning and management by offering tools to measure and <strong>evaluate the environmental impact<\/strong> of your activities. The platform allows you to collect data on users in person, remote users and even <a href=\"https:\/\/welcome.meetmaps.com\/en\/software-to-measure-the-success-of-your-event\/\" target=\"_blank\" rel=\"noopener\"><strong><span style=\"text-decoration: underline;\">crowd control at venue access<\/span><\/strong><\/a>.<\/p>\n<p>This data provides you with information on the social and environmental impact of your actions and helps you to identify areas for improvement in the organisation of future events, such as: incorporating recycling practices, choosing more sustainable suppliers and promoting the use of public transport.<\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"meetmaps_ems_sustainable_solutions\"><\/span><strong>Meetmaps EMS Sustainable Solutions\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Meetmaps professionals have compiled the aspects in which our Event Management Software contributes to the organisation of more committed events. These include the following:<\/span><\/p>\n<ul>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"reducing_paper_waste_and_using_recycled_materials\"><\/span><b>Reducing paper waste and using recycled materials<\/b><span style=\"font-weight: 400;\">.<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">With Meetmaps, <strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/welcome.meetmaps.com\/en\/check-in-app\/\" target=\"_blank\" rel=\"noopener\">give access to your events<\/a><\/span><\/strong> via online badges in the form of a QR code without the need for paper printouts. If printed badges are a necessity for your event, Meetmaps creates more sustainable badges by avoiding plastic and using materials such as cardboard and eco-friendly paper.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8604 aligncenter\" src=\"https:\/\/blog.meetmaps.com\/wp-content\/uploads\/2022\/04\/Mesa-de-trabajo-18.png\" alt=\"control-evento\" width=\"418\" height=\"418\" \/><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"saving_natural_resources\"><\/span><b>Saving natural resources<\/b><span style=\"font-weight: 400;\">.<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Meetmaps <strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/welcome.meetmaps.com\/en\/mobile-event-app\/\" target=\"_blank\" rel=\"noopener\">Event App<\/a><\/span><\/strong> allows you to save the agenda of attendees, as well as various documents, both your own and those of the participants, online thanks to different modules within the app. This avoids the need for hand-written agendas or the need for attendees to print out documents related to the event.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"less_air_pollution_and_accessibility_for_all\"><\/span><b>Less air pollution and accessibility for all.<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Meetmaps&#8217; ability to run different event formats contributes to both social and environmental sustainability. <span style=\"text-decoration: underline;\"><strong><a href=\"https:\/\/welcome.meetmaps.com\/en\/hybrid-events\/\" target=\"_blank\" rel=\"noopener\">Hybrid<\/a> <\/strong><\/span>and <span style=\"text-decoration: underline;\"><strong><a href=\"https:\/\/welcome.meetmaps.com\/en\/virtual-event-live-streaming\/\" target=\"_blank\" rel=\"noopener\">virtual<\/a> <\/strong><\/span>events allow anyone to attend the event regardless of circumstances such as distance, lack of resources or other inconveniences, as well as helping to minimise travel and thus pollution.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"reduction_of_negative_environmental_impact\"><\/span><b>Reduction of negative environmental impact.<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u00a0Throughout the development of event activity, many high cost and negative environmental impact infrastructures have been built and are of no value after the event. With Meetmaps, companies wishing to have a presence at an event to give visibility to their business can set up their own virtual stands with all the corporate information, products and multimedia content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This avoids the need to build physical stands that involve the misuse of materials and resources such as paper brochures that, after the event, will become waste.<\/span><\/p>\n<ul>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"energy_savings\"><\/span><b>Energy savings.<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Meetmaps software is an all-in-one platform that integrates all event management solutions on a single platform.\u00a0 Servers worldwide require as much energy to operate as thirty nuclear power plants, so using a single server reduces pollution and contributes to sustainability.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"success_stories\"><\/span><a href=\"https:\/\/welcome.meetmaps.com\/en\/success-stories\/\" target=\"_blank\" rel=\"noopener\"><strong>Success stories<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In this section of the article, we have compiled success stories from the organisation of events where Meetmaps technology has been used for sustainable purposes.<\/span><\/p>\n<ul>\n<li><a href=\"https:\/\/www.iberianmiceforums.com\/\" target=\"_blank\" rel=\"noopener\"><b>Global Mice Forums<\/b><\/a><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In the case of the latest editions of GMF, the use of the Meetmaps event app has been promoted in order to reduce the printing of documentation at the event, such as the meeting agenda, as well as specifications on the logistics of the different events.<\/span><\/p>\n<ul>\n<li><a href=\"https:\/\/www.poctefa.eu\/\" target=\"_blank\" rel=\"noopener\"><b>Poctefa<\/b><\/a><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The organisation of the Poctefa event by the Vitoria-Gasteiz City Council was carried out with the help of Meetmaps technology. Subsequently, a simplified environmental declaration of the event was elaborated. Meetmaps streaming helped 600 people to leave no carbon footprint.<\/span><\/p>\n<ul>\n<li><strong><a href=\"https:\/\/www.ship2b.org\/\" target=\"_blank\" rel=\"noopener\">Ship2b<\/a><\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">&#8220;At Ship2b, we wanted to make the event as sustainable as possible and considered it important to minimise the use of paper. Therefore, we did not hesitate to have an app that would help us provide the necessary information to all attendees as well as allow them to connect with each other and exchange knowledge, and the Meetmaps app has fulfilled all these requirements,&#8221; says Beatriz Iba\u00f1ez, director of the S2B Impact Forum.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"the_benefits_of_using_meetmaps_for_sustainable_events\"><\/span><strong>The benefits of using Meetmaps for sustainable events\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In conclusion, the <a href=\"https:\/\/welcome.meetmaps.com\/en\/\" target=\"_blank\" rel=\"noopener\">Meetmaps software<\/a> offers an efficient all-in-one platform for the organisation of sustainable events. Its focus on optimising planning and execution, effective communication, enhancing the participant experience and measuring impact makes Meetmaps an essential tool for organisers wishing to reduce their environmental footprint and streamline processes at their events.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With Meetmaps solutions, event organisers will be able to save time by <strong>simplifying<\/strong> and <strong>streamlining<\/strong> planning and management processes. This will improve organisational social sustainability. For improved environmental sustainability, by using tools such as the Meetmaps app and website, you will be able to reduce the use of paper and other materials.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In a world increasingly aware of the importance of sustainability, it is essential to adopt technologies like Meetmaps to organise events in a more <strong>responsible<\/strong> and <strong>efficient<\/strong> way.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Not only will you be doing your part to help the environment, but you&#8217;ll also be improving the experience for your participants and optimising your resources. So don&#8217;t hesitate to take advantage of the benefits Meetmaps technology has to offer and join the movement towards more sustainable and time-conscious events.<\/span><\/p>\n<p><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-2b5c2014-d09d-4e56-ac6c-50bc58eadf1c\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-2b5c2014-d09d-4e56-ac6c-50bc58eadf1c\" class=\"hs-cta-node hs-cta-2b5c2014-d09d-4e56-ac6c-50bc58eadf1c\"><!-- [if lte IE 8]>\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<![endif]--><img loading=\"lazy\" decoding=\"async\" id=\"hs-cta-img-2b5c2014-d09d-4e56-ac6c-50bc58eadf1c\" class=\"hs-cta-img aligncenter\" style=\"border-width: 0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/2228536\/2b5c2014-d09d-4e56-ac6c-50bc58eadf1c.png\" alt=\"CTA generico ENG\" width=\"905\" height=\"197\" \/><\/span><\/span><\/p>\n<p><span id=\"hs-cta-wrapper-2b5c2014-d09d-4e56-ac6c-50bc58eadf1c\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-2b5c2014-d09d-4e56-ac6c-50bc58eadf1c\" class=\"hs-cta-node hs-cta-2b5c2014-d09d-4e56-ac6c-50bc58eadf1c\"><strong>Blogs related:<\/strong><\/span><\/span><\/p>\n<ul>\n<li><a href=\"https:\/\/blog.meetmaps.com\/en\/common-questions-about-meetmaps-event-management-software\/\" target=\"_blank\" rel=\"noopener\"><strong><span style=\"text-decoration: underline;\">Common questions about Meetmaps Event Management Software<\/span><\/strong><\/a><\/li>\n<li><a href=\"https:\/\/blog.meetmaps.com\/en\/hybrid-events-what-you-need-to-know\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\"><strong>Hybrid events: everything you need to know<\/strong><\/span><\/a><\/li>\n<li><a href=\"https:\/\/blog.meetmaps.com\/en\/the-perfect-communication-plan-for-your-events\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\"><strong>The perfect communication plan for your events\u00a0<\/strong><\/span><\/a><\/li>\n<li><a href=\"https:\/\/blog.meetmaps.com\/en\/the-importance-of-feedback-from-attendees-at-an-event\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\"><strong>The importance of feedback from attendees at an event<\/strong><\/span><\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>The importance of sustainability events In the current context, sustainability plays a fundamental role in the development of any business activity. In the events sector, work is already underway to make events more committed to sustainability at all levels. There are three levels of sustainability: economic, social and environmental. In addition, technology provides us with [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10002,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[170,174],"tags":[],"class_list":["post-9997","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-event-apps","category-organise-an-event"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Organize sustainable events with Meetmaps EMS - Meetmaps Blog<\/title>\n<meta name=\"description\" content=\"Meetmaps EMS contributes to organising more sustainable events thanks to the different functionalities it offers - find out more!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.meetmaps.com\/en\/organize-sustainable-events-with-meetmaps-ems\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Organize sustainable events with Meetmaps EMS - 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